Client

Materasso and matraCentrum

Project Scope

Concept creation, Photo manipulation, 3D modelling & render, Print Design

New White Exclusive collection from Materasso reflects its qualities through a tactile feeling of comfortable high-end materials used for the mattresses. With over 20 years of experience producing mattresses, the collection demonstrates their quality and durability and provides excellent sleep.

I worked directly with the company’s product manager, CEO, and owners to create a concept for the collection that builds upon an existing White Standard Collection that is created using materials connected to nature. Each mattress has unique features and provides different feelings when lying on it. To give customers an immediate and intuitive sense of the product before they had even got to it, we selected and I photo manipulated corresponding images expressing given features and feelings. The choices of paper for the catalogue were carefully considered to convey the products’ uniqueness and complexity to the customer.